Privacy Policy | Arkarth

This Privacy Policy constitutes a legally binding electronic agreement between ARKARTH (or www.arkarth.com) ("ARKARTH", "we", "us", or "our") and every user ("you", "your", or "user") accessing or using the ARKARTH website ("Website"), products, services, digital downloads, research publications, financial models, newsletters, advisory services, or any related offerings.

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This Privacy Policy is an electronic record under the provisions of the Information Technology Act, 2000, and the applicable rules thereunder, including the amended provisions relating to electronic records under Indian law. This electronic record is generated by a computer system and does not require any physical or digital signature.

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By accessing or using the Website, creating an account, subscribing to our newsletters, purchasing any financial model or digital product, downloading research reports, or engaging our advisory services, you acknowledge that you have read, understood, and agreed to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please discontinue the use of our Website and Services immediately. 

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At ARKARTH, we are committed to protecting the privacy and security of our users, customers, subscribers, and business partners. We recognize the importance of maintaining the confidentiality of your personal information and are committed to collecting, using, storing, and processing such information responsibly and in accordance with applicable laws.

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ARKARTH operates as India's premier real estate investment intelligence platform, providing institutional-grade financial models, market research, educational content, industry insights, digital products, and professional advisory services. As part of delivering these services, we may collect certain personal information necessary to provide you with a secure, efficient, and personalized experience.

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We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes without your explicit consent. We only collect information that is necessary to operate our business, improve our services, process transactions, communicate with our users, comply with legal obligations, and enhance your experience on our Website.

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This Privacy Policy explains:

• What information we collect;

• How we collect and use your information;

• How we protect your information;

• When we may share your information;

• Your rights regarding your personal data; and

• How you can contact us regarding privacy-related concerns.

 

This Privacy Policy should be read together with our Terms & Conditions, Disclaimer, Refund Policy, and any other policies published on the ARKARTH Website, all of which together govern your use of our Website and Services.

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1. SCOPE:

This Privacy Policy applies to all personal data processed by full-time and part-time employees, volunteers when acting on behalf of Arkarth, contractors and partners doing business on behalf of Arkarth, as well as all legal entities, all operating locations in all countries, and all business processes conducted by Arkarth.

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2. NATURE OF INFORMATION COLLECTED BY US:

During your registration or usage of the Website you may provide and/or we may access, capture or store various sensitive personal information, personal information or general information or data with respect to your activities or usage on the Website. We may install cookies or other similar data collection software in your computer system for such purpose and you hereby consent to the same. Certain information or data which you may provide includes:

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• a. Name

• b. Address

• c. Contact Details i.e. mobile number or other telecommunication number

• d. Gender

• e. Company Name

• f. Job Title

• g. GST No.

• h. Email User identification for accessing features and services of the website

• i. Password(s) associated with the above user identification

• j. Other information you upload and/or provide to us.

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3. YOU SHALL PROVIDE CORRECT AND UPDATED INFORMATION:

You represent to us that the information or data you provide to us on the Website from time to time is and shall be correct, current and updated and you have all the rights, permissions and consents to provide such information or data to us. Your providing the information or data to us and our consequent storage, collection, usage, transfer, access or processing of the same shall not be in violation of any third party agreement, laws, charter documents, judgments, orders and decrees.

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4. INFORMATION FOR WHICH WE ARE NOT RESPONSIBLE:

While using the Website you may provide sensitive personal information, personal information or other general information about yourself or in connection with yourself to third parties or generally post on the Website. The Website may have webpages, cookies, files, software, data or other information or communication links that are originated, created or posted by third parties (including advertisers, content or other partners or users) that can or has the capabilities of collecting, storing or using your data / information. We are not responsible for such data or information collected, stored or used by third parties even if such third parties uses the Website to collect, store or use such data or information.

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5. HOW WE PROTECT YOUR INFORMATION:

We use reasonable security measures, at the minimum those mandated under Information Technology Act, 2000 as amended and read with Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, to safeguard and protect your data and information. However, you may note that we may collect, store and process your information or data in computer resource, computer system or computer network which may not be owned or controlled by us and may be situated outside of Republic of India. You acknowledge that governmental or law enforcement authorities in the countries where your data or information is stored may have right to decrypt, collect, monitor or access to your data or information which actions are completely out of our control. We don’t take any responsibilities for such actions.

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Unfortunately, the transmission of information over the Internet is not completely secure. Although we strive to protect your personal data, we cannot guarantee the security of your data while it is being transmitted to our site; any transmission is at your own risk. Once we have received your information, we have commercially reasonable procedures and security features in place to reasonably endeavor to prevent unauthorized access.

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6. HOW DO WE USE YOUR INFORMATION?

To process transactions. Arkarth uses personal information such as name, physical address, telephone number, email address, and company/institution to engage in interactions with you, including contacting you about your orders, subscription, event participation, or membership.

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To provide support or other services. Arkarth may use your personal information to provide you with support or other services that you have requested. Arkarth may also use your personal information to respond directly to your requests for information, including registrations for newsletters or other specific requests, or pass your contact information to the appropriate Arkarth contact for further follow-up related to your interests.

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To provide information based on your needs and respond to your requests. Arkarth may use your personal information to provide you with notices of new product releases and service developments.

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To administer products. We may contact you if you enquire with respect to Our products and/or Services, to confirm certain information vis-à-vis your interest. We may also use this information to confirm compliance with licensing and other terms of use and may share it with your company/institution, as applicable.

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To select content, improve quality, and facilitate use of the websites. Arkarth may use your personal information, including the information gathered as a result of site navigation and electronic protocols and cookies (including third-party cookies), to help create and personalize website content, improve website quality, evaluate page response rates, conduct usability testing, and facilitate your use of the websites (for example, to facilitate navigation and the login process, avoid duplicate data entry, enhance security, etc).

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To protect Arkarth content and services. We may use your information to prevent potentially illegal activities and to enforce our terms and conditions. We also use a variety of technological systems to detect and address anomalous activity and to screen content to prevent abuse, such as spam. These efforts may, on occasion, result in a temporary or permanent suspension or termination of some functions for some users.

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To get feedback or input from you. In order to deliver products and services of most interest to our registered users and customers, from time to time, we may ask members, customers, volunteers, and website visitors to provide us input and feedback (for example through surveys, usability studies, focus groups).

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To engage with third parties. We may use third parties that we refer to as internal service providers to facilitate or outsource one or more aspects of service operations that we provide to you on the Website (e.g., search technology, discussion boards, technical service providers, affiliate) and therefore we may provide some of your information or data directly to these internal service providers. These internal service providers' are subject to confidentiality agreements with us and other legal restrictions that prohibit their use of the information we provide them for any other purpose except to facilitate the specific Website related operations. In some instances, the internal service provider may collect information directly from you (such as for Website surveys or for co-branded services). In these cases, you will be notified of the involvement of the internal service provider, and all additional information you provide them and their additional uses will be strictly up to you. If you provide additional information to an internal service provider directly, then their use of your personal information is governed by their applicable privacy policy, if any.

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7. HOW CAN YOU CONTROL YOUR INFORMATION?

You can control the information we have about you and how we use it in several ways.

• If you are a registered user, you can review, revise, and correct the personal data that you have provided to Arkarth via contact@arkarth.com.

• Use the unsubscribe method provided in our various communications.

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8. PERSONAL DATA ABOUT MINORS AND CHILDREN

Arkarth does not knowingly collect data from or about children under 16 without the permission of parent(s)/guardian(s). If we learn that we have collected personal information from a child under 16, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under age 16, please contact us.

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9. CONFIDENTIALITY

Please be aware, that we treat your personal information and data as strictly confidential.

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10. DATA SECURITY

We use a variety of methods, such as firewalls, intrusion detection software and manual security procedures, to secure your data against loss or damage and to help protect the accuracy and security of Personal Data and to prevent unauthorized access or improper use. If you think that the Website or any Personal Data is not secure or that there has been unauthorized access to the Website or your personal data, please contact contact@arkarth.com. immediately.

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11. HOW WE STORE YOUR INFORMATION OR DATA:

Your information or data will primarily be stored in electronic form however certain data can also be stored in physical form. We may store, collect, process and use your data in countries other than Republic of India but under full compliance with applicable laws. We may enter into agreement with third parties (in or outside of India) to store your information or data. These third parties may have their own security standards to safeguard your information or data and we will on commercial reasonable basis require from such third parties to adopt reasonable security standards to safeguard your information / data.

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12. COMPLIANCE WITH LAWS AND LAW ENFORCEMENT + RESPONSES TO LEGAL REQUESTS:

Arkarth reserves the right to share your information to respond to duly authorized information requests of governmental authorities or where required by law.

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In the event of bankruptcy, merger, acquisition, reorganization or sale of assets, your information may be sold or transferred as part of that transaction. The promises in this Privacy Policy will apply to your information as transferred to the new entity.

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13.YOUR EUROPEAN UNION PRIVACY RIGHTS

Under the General Data Protection Regulation (Regulation EU 2016/679) (also known as GDPR), if you are an individual protected by the GDPR you may have certain rights as a data subject. To request information about or avail yourself of those rights, please send an email to contact@arkarth.com with "GDPR Request" in the subject line. In the email please describe, with specificity, the GDPR right you are requesting assistance with. Please note additional information may be requested prior to initiation of a request and that Arkarth reserves the right to charge a fee with respect to certain requests. Upon Arkarth’s completion of its review you will be notified if your request has been granted, denied, or exemptions apply.

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14. YOUR RIGHTS

14.1 To request details of the information we hold about you, if you have provided us with your personal information, but decide at a later date that you no longer want to receive information from us, or if you wish to update us that your contact details have changed or change your preferences, please let us know.

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14.2 Information for persons in the EU, EEA or EU citizens:

Users in the EU or EU citizens are granted a number of additional rights under the General Data Protection Regulation. These include:

• (a) The right to rectification;

• (b) The right to erasure;

• (c) The right to restrict processing;

• (d) The right to data portability;

• (e) The right to object;

• (f) Rights in relation to automated decision making and profiling.

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14.3  For more information on these rights please read the relevant guidance issued by the ICO: https://ico.org.uk/for-organisations/data-protection-reform/overview-of-the-gdpr/

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14.4  If you are unhappy with the way we have processed your personal data, please contact us at contact@arkarth.com.

If you remain unhappy with how your complaint is dealt with you should contact the Information Commissioner’s Office (https://ico.org.uk/). Alternatively, you are entitled to make a complaint to the Information Commissioner’s Office without first referring your complaint to us.

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15. COMMUNICATION POLICIES

We may use your information or data for various communications to you. You have full control regarding which of these communications you want to receive. If you decide at any time that you no longer wish to receive such communications from us, please follow the unsubscribe instructions provided in any of the communications. Please note that once we receive your request, it may take an additional period of time for your opt-out to become effective.

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16. DELETING YOUR INFORMATION:

If you wish to have the information or data that you have provided to us deleted, you can always do so by sending a request to us on the e-mail id of our services department provided at the bottom of this page. You may note that deletion of certain information or data may lead to cancellation of your registration with the Website and your access to certain features of the Website. You also agree and acknowledge that certain data or information cannot be deleted or prohibited to be deleted as required under any applicable law, law enforcement requests or under any judicial proceedings.

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17. CHANGES IN PRIVACY POLICY:

From time to time we may update or modify this Privacy Policy. Your continued use of the Website constitutes an acceptance of the then-current Privacy Policy so we encourage you to visit this page periodically to review any changes.

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18. GOVERNING LAW

This Agreement has been executed and delivered in India, and its interpretations, validity and performance shall be construed and enforced in accordance with the laws of India, and shall be subject to the jurisdiction of the COURTS IN BANGALORE.

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19. DISCLAIMER

Users’ access to the Website is at their own risk. This Website is provided by Arkarth on an "as is" and "as available" basis. To the full extent permissible by applicable law, the Website disclaims all warranties, express or implied, including, but not limited to, implied warranties of merchantability, fitness for a particular purpose and non-infringement.

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Contact us:

If you have any questions about this Privacy Policy, the practices of the Website or your dealings with the Website, you can contact us via the links at the bottom of the page.